Motion Index Drives New Identity

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TROY, MI., - Starting tomorrow Motion Index Drives (MID) will launch a new logo, marking the most dramatic change in its visual identity since the early 2000s. Using an updated version of the company's iconic script and a logo that reflects a desire to create a universal symbol for MID, the logo better reflects the corporate brand today as it heads into 2013.

"Our new logo better communicates what Motion Index Drives stands for today, we've kept visual elements that reflect our heritage but we emphasized our forward-thinking mindset and objective to achieve strong growth, drive innovation and focus on sustainability."

The new visual identity presents the company as modern and evolving, reflects the strength and direction of its brand portfolio, and underscores its commitment to sustainability and focus on continued success.


Motion Index Drives has been producing cam driven devices in production plants for medical equipment, pharmaceuticals, electronic devices, military equipment, alternative energy devices, and aerospace products for over forty years. Founded in 1970 in Detroit, MI, Motion Index Drives has grown to partner with companies on several continents with products in almost a hundred different countries. With their design and engineering team, Motion Index Drives has the ability to create a solution to your project that will meet your needs and exceed your expectations.


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